5 Reasons for Sinch to Choose N.Rich
Hundreds of leading B2B brands already chose N.Rich to start and scale their ABM programs. Here's why we believe N.Rich will be the best ABM partner for Sinch:
1. Two-way Salesforce integration
2. Own ad platform built to maximize account engagement
3. Global infrastructure and strong data in Europe, North America, and APAC
4. Opportunity attribution matching every ad touch to created pipeline
5. Highest-rated customer support focused on strategic ABM implementation
1. Two-way Salesforce integration
Use N.Rich Salesforce integration to:
- Pull opportunity data from to N.Rich to measure opportunity attribution, create account segments and generate Ideal Customer Profiles (ICP)
- Push ABM engagement data and Intent data to Salesforce account object for account prioritisation, reporting, or sales outreach personalisation.
Matthew Smith
Solutions Marketing Director, Patient Monitoring & Clinical Software, GE Healthcare
"N.Rich provides a real-time look into our customer viewing behaviors and allows us to act with urgency to reach out to customers to drive funnel performance. Best of all, N.Rich connects with our Salesforce.com platform to allow us to truly realize the ROI benefits."
2. Own ad platform with focus on target account engagement
Capture early engagement signals from your target accounts to build efficient retargeting flows and focus your sales team only on the right in-market buyers. Leverage a variety of ad formats: cross-channel programmatic ads, video ads, native articles, and display ads.
3. Global infrastructure and data
Companies that sell to international markets select N.Rich for its global account data coverage, scalability of ad tech, and localized support.
4. Opportunity attribution matching every ad touch to created pipeline
N.Rich’s account-level analytics allows marketers to show their impact on pipeline and revenue with the highest level of detail possible.
Analyze pre- and post-opportunity touches, see the exact assets that drove engagement and the pages visited by your ICP before they became hand-raisers.
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Chris Selby-Rickards
Marketing Director, NFON UK
“It's a very cost-effective tool. You're not spending lots of time and money searching. You see that, let’s say, these ten people are looking at your blog every day or they're downloading a white paper. So you can really streamline your marketing efforts, which frees up your time and your budgets to do different things. Every month we had loads of money left over and we were like - hang on, how can we have so much left over when we've been getting so much information back?”
5. Highest-rated customer support
According to G2, N.Rich has the highest satisfaction score among account-based marketing platforms. Our clients mention customer support and the possibility to influence the product roadmap among the main advantages of N.Rich.
