Move from “growth at all costs” and “spray and pray” to targeting the right accounts and proactively driving buyer intent. Connect the dots in a sea of data with intuitive revenue attribution. Expand to new markets with less risk using intent data and laser-precise ABM advertising.
We chose N.Rich mainly for its powerful ABM advertising tool that allows us to target more relevant audiences with the most relevant content, based on intent segmentation.
The key decision factor was the very easy-to-use tool and all the analytics modules that give useful insights, especially on hot accounts.
Nathalie Brassart
Global Paid Traffic Manager, Powell Software
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The need for new software arises quickly and usually has to be satisfied as soon as possible.
N.Rich allows you to identify companies that are in-market for your solution and convert them to customers.
In order to focus you on the right prospects, N.Rich:
- Analyzes existing closed won deals and builds a data-driven ideal customer profile
- Generates engagement from companies that fit the ICP
- Helps you shorten the sales cycle by equipping sales with actionable insights
- Provides transparent reporting on every target account.
Shorter sales cycle
Higher win rate
Better sales velocity
Identify and focus on the right accounts from the very top of the funnel
Score and prioritize accounts for any marketing activities based on 1st- and 3rd-party intent
Create TAM (Target Addressable Market) lists in minutes based on technographic and firmographic data
Proactively generate buyer intent with account-based advertising
Track every target account engagement that drove to conversion
Push all the valuable data to your CRM for quick and efficient marketing & sales alignment
N.Rich users report on at least 2x shorter payback period compared to major account-based GTM platforms. Here’s how we ensure faster payback: