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N.Rich Included in the 2025 Gartner® 2025 Magic Quadrant™ for Account-Based Marketing Platforms For 3 Consecutive Years

Written by Akshay Ramdul | November 17, 2025

Helsinki, November 12, 2025 - N.Rich, an established Account–Based Marketing platform, has been recognized in the 2025 Gartner® Magic Quadrant™ for Account-Based Marketing ABM Platforms for the third consecutive year. We believe this inclusion highlights N.Rich’s ability to execute its strategy, focused on delivering measurable business outcomes through a simplified, easy-to-use, and rapid-to-implement ABM platform.

Over the past year, innovation has accelerated, with platforms introducing AI agents and expanded GenAI capabilities to support the scaling and personalization of programs for more microtargeted audiences.

N.Rich - A Lean ABM Platform for MidMarket Companies
N.Rich is establishing itself as a lean platform and a top choice for midmarket ABM practitioners who seek impact, not bloat. The platform combines strong automation, fast time-to-value, a privacy-first architecture, and regional adaptability to best serve growth-oriented and agile revenue teams. N.Rich roadmap includes individual website visitor identification and AI agents, such as a content creation agent and campaign planning agent.

“2025 has been a pivotal year for N.Rich and we feel this continued recognition in Gartner’s Magic Quadrant attests to our ability to execute and win customers in a market dominated by heavyweight platforms. We recognize that agile teams need an agile platform, and that’s exactly what we’ve been building. We will soon support Agentic ABM, which will help teams create, manage and optimize their campaigns at scale.”, said Markus Stahlberg, Founder & CEO of N.Rich.

Gartner clients can access the report through this link.

Gartner, Magic Quadrant for Account-Based Marketing Platforms, Jenifer Silverstein, Ray Pun, Upasna Chandna, Chris Chandler, 6 November 2025

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and MAGIC QUADRANT is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

N.Rich is a Finnish company developing the Account-Based Go-to-Market Platform best suited for fast-growing mid-market and enterprise companies. By focusing on rapid time-to-value, ease of use, data privacy, affordability and scalability, N.Rich helps modern B2B revenue teams reach their revenue goals by discovering and engaging with upmarket buyers over long sales cycles. N.Rich was featured in The Frost & Sullivan’s Frost Radar™ for Account-based Marketing Platforms, 2025.